웹사이트 검색누락 로그 확인해야 하나요?
웹사이트 검색누락 로그 웹사이트를 운영하다 보면 새로 만든 페이지가 검색 결과에 나타나지 않거나 기존에 노출되던 글이 사라지는 상황을 경험하게 됩니다....
Digital Marketing
Why is authenticity important in B2B network marketing?
authenticity important in B2B network marketing In today’s competitive business landscape, authenticity has become a crucial factor in building trust...
The Complete AI Visibility Guide for SEOs, Marketers, and Site Owners
Visibility in AI search is still in its early stages, which means you’re not late to the game—you’re actually early....
10 Ways to Use Ahrefs’ Brand Radar to Grow AI Visibility
SEO has undeniably changed. To stay discoverable in search, AI, and beyond, brands now need to track visibility in AI...
You Can’t Track AI Like Traditional Search. Here’s What to Do Instead.
Traditional search tracking is built on a simple promise: type a query, get a result, and track your ranking. AI...
5 Key Differences Despite the Similarities
In 30 seconds, here’s what you need to know about the differences between SEO and GEO:SEO (Search Engine Optimization): Getting your...
100 Most Cited Domains in ChatGPT
100 most cited domains in ChatGPT globallyThe top most cited domains in ChatGPT globally are Reddit, Wikipedia (English, Spanish, and...
ChatGPT May Scrape Google, but the Results Don’t Match
We know that AI assistants like ChatGPT access search indices, like Google and Bing, to retrieve URLs for their response....
100 Most Cited Domains in Google’s AI Mode
Get the week's best marketing content We analyzed our Brand Radar database of 5.5 million AI Mode queries to identify...
How Often Do AI Assistants Hallucinate Links? (16 Million URLs Studied)
AI assistants like ChatGPT and Claude can hallucinate URLs and direct visitors to non-existent pages on your website. But how...
What We Actually Know About Optimizing for LLM Search
When you search on the internet, there’s a good chance LLMs are involved somewhere in the process. If you want any...
All You Need to Know
Google announced AI Mode as a Labs experiment on 5 March 2025.Two months later, on 20 May 2025, Google rolled out...
81 AI SEO Statistics for 2025 (Fresh and Original Data)
It pays to know how AI is changing search. 32% of Nasdaq companies see a strong correlation between their search...
How to Win in AI-Powered Search
Search is changing. People are no longer just “Googling it.” Increasingly, they’re asking AI systems for answers and getting them...
SEO “Chunk Optimization” is Overrated
Across LinkedIn threads and AI‑SEO guides, the promise is the same: format your content into perfect “chunks” and you’ll get...
Is ChatGPT Really Powered by Google? 118,931 Fan-Out Queries Analyzed
Get the week's best marketing content Given OpenAI’s close relationship with Microsoft, many expect that ChatGPT’s retrieval-augmented generation (RAG) process...
5 Places to Optimize Beyond Google
Search everywhere optimization (some call it SEvO) means making sure people can find you no matter where they’re looking online.And...
Growth Strategies and Metrics For the AI Era
GEO, short for Generative Engine Optimization (also known as AEO or LLMO), is about getting your brand noticed—and accurately represented—in...
The Genius Marketing Strategy in Ryan Trahan’s 50 States Challenge
It started with a $100,000 donation, ended with $11 million raised for charity, and somewhere along the way, an electric...
Only 12% of AI Cited URLs Rank in Google’s Top 10 for the Original Prompt
In a dataset of 15,000 prompts, we found that—on average—only 12% of links cited by ChatGPT, Gemini, and Copilot appear...
How to Detect AI-Generated Content
In April 2025, we analyzed 900,000 newly created web pages and discovered that 74.2% contained AI-generated content.With the rapid growth...
How 8 Companies Are Evolving Their SEO Strategies
First, we had “the great decoupling”, now we’re seeing “the great diversification”. Brands are overhauling their strategies since losing clicks...
My Complete AI Content Process for Ahrefs
Here’s the complete process I use to publish high-quality AI content on the Ahrefs blog.I’ll be honest: there are parts...
How to Track Website Metrics With One Free, Privacy-Friendly Tool
There are plenty of website metrics out there, and just as many tools to track them.So, to clear up the confusion,...
Is SEO Dead? Real Data vs. Internet Hysteria
Has AI and social media killed SEO in 2025? Not even close. Here’s the thing: on one side, we’ve got how people...
Do AI Assistants Prefer to Cite “Fresh” Content? (17 Million Citations Analyzed)
Do AI assistants like ChatGPT and Perplexity prefer to cite “fresh” content? We analyzed 17 million citations across 7 AI...
How SERP Features Have Evolved in the AI Era
We analyzed 1,000,000 SERPs to see how the presence of different SERP features has changed since the start of the year.AI...
What We Learned From Studying Our Own “AI Proof” Keywords
Ever since AI Overviews began decimating clicks in organic search, I’ve had two questions on my mind: “What kind of...
Google’s Free SEO Tools, Explained
Google provides a solid set of free SEO tools. From simple keyword research to performance tracking, you can stitch together...
Does Ranking Higher on Google Mean You’ll Get Cited in AI Overviews?
If you rank well in traditional search results, does that mean you’ll get cited in AI Overviews?We decided to find out.We...
76% of AI Overview Citations Pull From Top 10 Pages
How much do traditional and AI search results overlap? AI models draw on search engine indexes to enrich their static training...
8.64% of AI Overviews Appear Outside Position #1 (And as Low as Position #6)
Get the week's best marketing content AI Overviews aren’t always in the first position in the SERPs.For example, here’s an AI...
Google Thinks AI Mode Is Good for Users, but the Content Isn’t Good Enough to Rank in Google
I set up some tests over a month ago to see if Google would rank content generated by Google AI...
15 Marketing Conferences to Attend in 2025
Conferences are a great excuse to meet other marketers, learn cutting-edge tactics, and just simply hang out and make friends!Even...
AI Overviews Cite AI-Generated Content More Than Human Writing
AI Overviews are AI-generated content, which means they can contain hallucinations.Google uses “grounding” to improve their accuracy, but according to...
9 Digital Marketing Conferences We’re Attending in 2025
It’s impossible for anyone to list all the best digital marketing conferences as nobody’s been to them all.But we’ve been to...
Does Being Mentioned on Highly Linked Pages Influence AI Mentions?
Get the week's best marketing content Does being mentioned on highly cited web pages lead to more mentions in AI...
Google Seems More Biased Towards Big Brands Than ChatGPT and Perplexity
Article PerformanceData from AhrefsThe number of websites linking to this post.Get the week's best marketing content Does being mentioned more...
AI-Generated Content Does Not Hurt Your Google Rankings (600,000 Pages Analyzed)
In 2023, Google published a blog post stating that they’re not against AI content:If you think about it, there is...
Does Being Mentioned on High Traffic Pages Influence AI Mentions?
Get the week's best marketing content Does being seen more on the web lead to more mentions in AI assistants?...
The 8 Best AI Detectors, Tested and Compared
We recently launched our new AI detector. For almost any webpage, you can analyze the likelihood that AI was used...
How to Build a Website (Start to Finish, With Walkthroughs)
You don’t need to be tech-savvy to build a website. With AI, you can bypass coding, hiring a developer, or staring...
The Lean Guide to Product Research
Ever had a brilliant product idea but felt stuck, unsure if anyone would actually buy it? You’re not alone. Many...
AI Visitors Visit Fewer Pages and Bounce More Often Than Traditional Search Visitors
Google is forever telling us that AI search is better quality…When they get to a decision to click out, it’s...
AI Traffic Has Increased 9.7x in the Past Year
Though still <1% of total traffic, it’s now our highest converting channel at 10%+ CVR (going by our new custom...
80+ Up-to-Date AI Statistics for 2025 (No Stale Sources)
AI is all anyone can talk about right now–and for good reason.It’s on track to drive change at a scale...
Domain-Level Link Metrics May Not Be Good Predictors of AI Search Mentions
Going into this study, I suspected that domain-level link metrics would not be a good predictor for mentions. I was...
The Expert-Reviewed Guide to Automotive SEO
I became interested in automotive SEO after buying a new car and getting some repairs done on my old one...
My Exact 7-Step Framework for Brand SEO (With Templates)
Branding wasn’t something SEOs traditionally thought much about. The real wins were in non-branded keywords, where the traffic and conversions...
Websites With More Organic Search Traffic Get Mentioned More in AI Search
I don’t think this result will come as a surprise to anyone. Websites that get more traffic in traditional organic...
A Beginner-to-Pro Blueprint in 4 Weeks
For Gen Zs, TikTok isn’t just a social feed.It’s a search engine:Nearly 1 in 10 Gen Zers are more likely...
Here’s Who Gets Favored & Who Gets Shunned in the New Era
AI assistants are rewriting the rules when it comes to visibility on the web. The websites they mention are chosen...
AI Bots Are Closing in on Search Engine Bots
The web is being crawled more than ever, but it’s no longer just search engines doing the crawling. AI bots...
AI Content Is 4.7x Cheaper Than Human Content [+ New Research Report]
We surveyed 879 marketers to understand how generative AI is changing content marketing: the workflows, the costs, the results…and the risks.In...
Content Marketing Analytics, Without the Fluff
Figuring out if your content marketing works is really tough. Even though we have better analytics tools each year, it’s...
0.5% of Visitors Drove 12.1% of Signups
Search engines keep telling us traffic from AI search is better quality, but is it? At least for Ahrefs, this...
44 AI Marketing Statistics for 2025
Get the week's best marketing content From how content is created to how brands are appearing in search, AI is...
86% of Top Mentioned Sources Are Not Shared Across ChatGPT, Perplexity, and AI Overviews
Good content is good content, and top websites are top websites. These things don’t change. However, biases in the training...
The 10 Most Mentioned Domains for ChatGPT, Perplexity, and AI Overviews Across 78.6M Searches
Article PerformanceData from AhrefsThe number of websites linking to this post.Get the week's best marketing content I wanted to know...
Marketers Using AI Publish 42% More Content [+ New Research Report]
We surveyed 879 marketers to understand how generative AI is changing content marketing: the workflows, the costs, the results…and the risks.In...
What’s the Point of AI Detectors?
I was previously a skeptic of AI content detectors, and many people still are. Andrew Holland recently shared a LinkedIn...
Google Is Stealing Your International Search Traffic With Automated Translations
Since the March Core update, there’s been a huge increase in Google’s efforts to automatically translate English-language webpages into other...
Good SEO Plus Lazy Marketing Won’t Cut It Anymore
SEO is a playground for creative, scrappy problem-solvers. But today, it’s often reduced to a formula: plug keywords into an...
Almost Half of Google Searches Are Branded. Here’s Why That Matters
When most marketers think about SEO, they jump straight to keywords like “best running shoes” or “how to do ”....
An Analysis of AI Overview Brand Visibility Factors (75K Brands Studied)
With Google’s AI mode developments, we’re heading toward a future where search results could eventually roll up into one big...
Strategies from Someone Who Lives It
According to our upcoming study, 87% of marketers use AI for content. I’m one of them.AI helped me build a career...
Generative Engines Are Breaking Web Analytics and Hurting Their Future
Search is moving from traditional search engines to generative engines, but traffic from many of these sites isn’t being tracked...
The AI Bots That ~140 Million Websites Block the Most
AI bots power some of the most advanced technologies we use today, from search engines to AI assistants. However, their...
The SEO Bots That ~140 Million Websites Block the Most
Ever wonder which SEO bots are the most blocked? This can impact the quality of the data the tools provide.Blocking...
Google Made It So You Can’t Track Clicks From AI Mode
Google just rolled out AI Mode to US users.I was testing if the clicks would show in Google Search Console,...
Do Higher Content Scores Mean Higher Google Rankings? We Studied It (So You Don’t Have To)
Built within these scores is an implicit assumption that the higher your score, the higher you’ll likely rank on Google.But...
LLMO Is in Its Black Hat Era
We’ve seen this before. A new technology rises. Visibility becomes a new currency. And people—ahem, SEOs—rush to game the system. That’s where...
Insights From 55.8M AI Overviews Across 590M Searches—A Study by Ahrefs
According to Google, AI Overviews (AIOs) had over 1.5 billion users a month in Q1 2025. That would be 18.3%...
74% of New Webpages Include AI Content (Study of 900k Pages)
We analyzed 900,000 newly created web pages in April 2025 and found that 74.2% of them contained AI-generated content.At Ahrefs,...
15 AEO Tools That Will Help You Optimize for LLMs
AI is reshaping search optimization—it’s no longer just about ranking in search results, but about earning visibility in AI-generated answers.We’re...
My 9 Top Picks Under $300
Managing PPC campaigns means juggling more than just keywords and budgets. From creative production and landing page optimization to fraud...
How Long Does It Take to Rank in Google? And How Old Are Top Ranking Pages?
Back in 2017, we conducted a study to answer a simple yet important question: How old are the top-ranking pages...
Top 50 Fastest-Growing EdTech Companies
The EdTech industry is expanding rapidly, with a global market projected to reach $354.71 billion this year. From AI tutors to classroom...
Top 40 Fastest-Growing Cybersecurity Companies
The cybersecurity industry is growing fast, with both new and established players competing for attention. Many new AI-led security innovations...
How to Calculate, Use, And Improve It
Share of search (SoS) is the percentage of all brand-name searches in your market that mention your brand. To find...
PPC Keyword Research for Google Ads: A First-Timer’s Guide
PPC keyword research is the process of finding the exact words or phrases people type into Google when they’re looking...
How to Do an Actually Useful PPC Competitive Analysis Using AI
A competitive PPC (Pay Per Click) analysis is all about seeing what your competitors are doing with their paid ads...
Why Longer Content Isn’t Better
You’re looking for this article because you think long-form content works right? Or at least that’s what you’ve heard from...
What Is llms.txt, and Should You Care About It?
Developers and marketers are being told to add llms.txt files to their sites to help large language models (LLMs) “understand”...
AI Overviews Reduce Clicks by 34.5%
Google says AI Overviews increase clicks. Cold, hard logic disagrees, and so does our research.We analyzed 300,000 keywords and found...
How to Rank for a Keyword (8 Steps)
You have a target keyword. You want to have your website appear in the search results for that keyword.How do...
5 Smart Ways to Spy On Your Competitors’ Ads
Most marketers approach competitor analysis with the wrong mindset. They see a successful ad and think, “I should do exactly...
GEO, LLMO, AEO… It’s All Just SEO
As a marketer, I want to know if there are specific things I should do to improve our LLM visibility...
How to Track and Analyze Your AI Traffic
AI is already a pretty formidable new growth channel, driving brand interest through mentions and even direct product/service recommendations.But its...
An Insider’s Guide to Event Sponsorships (From a Company That Spent $500K)
The secret weapon behind a successful event isn’t just great speakers, a cool venue, or sold-out tickets. It’s also the...
How to Build Trust and Rank Higher in 2025
This guide is designed to help financial institutions of all sizes navigate the unique challenges of increasing visibility in Google...
Python for SEO, Explained for Beginners
Python can feel intimidating if you’re not a developer. You see scripts flying around Twitter, hear people talking about automation...
AI Makes Up 0.1% of Traffic, but Clicks Aren’t Everything
While AI traffic is growing as a referral source, Google still dominates by a factor of 345x, and Reddit out-refers...
Google Is Looking Out for #1. It’s Time You Do, Too
There’s a major competitor in your search results: Google.The other day, Lily Ray (Vice President of SEO Strategy & Research at...
How to Create Quality Content (Follow Our 5-Level Framework)
If you’ve spent some time in digital marketing, you’d think making quality content is the cure-all to every marketing woe....
Search Engine Ads Explained in 10 Minutes (with Expert Tips)
Search engine advertising (also called pay-per-click, PPC or SEA) offers a direct path to website visitors, but is it the...
13 Technical Marketing Skills You Can Learn (Even If You’re Not Technical)
Many marketers hit limits not because they lack ideas, but because they can’t execute or scale them.Not everyone has the luxury...
My Favorite Wayback Machine Alternatives
The internet never forgets… unless the page vanishes, the site goes offline, or the content quietly changes overnight.That’s where web...
The 7 Phases of the Search Demand Lifecycle: Going Beyond Search Volume
Many junior SEOs make the same mistake: they chase high search volume, assuming it means long-term opportunity. But search volume...
16 of the Best AI Marketing Tools We’ve Tried & Spied in 2025
We’ve shared, discussed, tested out, and invested in a whole tech stack’s worth of different AI marketing tools lately.Below, you’ll...
Education SEO for Higher Education, EdTech and K-12 Schools
If you’re doing SEO for higher education institutions, schools, or EdTech startups, this is hands down the only education SEO...
Why Most Marketers Stay Stuck
Generally, companies don’t like to give promotions. They are expensive and risky. The company has to spend extra money to...
We Spent >$1 Million Sponsoring Creators. Here’s What We Learned About B2B Influencer Marketing
We’ve spent over one million dollars and sponsored hundreds of creators, educators, and influencers, even including big names like Linus...
Digital Marketing Analytics Made Simple With This Free AI Tool
Digital marketing analytics helps you understand which of your marketing tactics work and which don’t. The more you know about...
SEO Is the Worst It’s Ever Been (And It’s Still Your Best Marketing Channel)
Here are two ideas that can be true at the same time: SEO offers worse returns than it used to....
17 Proven SaaS Marketing Strategies From 11 CMOs & Founders
Over the past year, we interviewed top SaaS founders and marketing executives on the Ahrefs Podcast. We asked them about...
The Top 50 Ecommerce Startups by Search Growth (Q1 2025)
We’ve analyzed 150K websites to find out which ecommerce startups have seen substantial search growth this year.When we see organic traffic...
16 Top Search Engines in 2025 (Including Google Alternatives)
What are the top search engines in the world? It depends on what you’re looking for.Slowly disappearing are the days...
How to Get Customers (There Are Only 4 Ways)
Getting customers is the lifeblood of any business.But search for “how to get customers,” and you’ll find yourself flooded with...
Are Stock Prices and Organic Traffic Correlated? I Analyzed 2,000 Public Companies to Find Out
SEO and the stock market — two completely different worlds. Yet when you run a correlation analysis between organic traffic...
How to Pronounce Ahrefs (The Official Way)
Get the week's best marketing content Life is full of huge, difficult questions. Are we alone in the universe? Why...
Your Cheat Code for More Rankings, Less Guesswork
SEO isn’t magic—it’s a system. And without clear, repeatable SOPs (standard operating procedures), even the best strategies fall apart faster...
How to Analyze a Sudden Drop in Website Traffic [With Template]
A sudden drop in organic traffic can feel like an SEO nightmare. Rankings dip, visibility declines, and conversions take a...
Top 50 Trending SaaS Startups (Q1 2025)
We analyzed the organic traffic growth of over 10000 websites to discover the hottest trending saas startups. At the top...
Top 40 Trending EV Companies (Q1 2025)
We analyzed the organic traffic growth of over 8000 websites to discover the hottest trending EV companies. At the top,...
How I Boosted Traffic by 72% With Ahrefs’ AI Content Helper
Any content writer with skin in the game knows the sinking feeling that comes with the traffic “flatline of nope”...
63% of Websites Receive AI Traffic (New Study of 3,000 Sites)
We studied the traffic of 3,000 websites to better understand the size and make-up of AI traffic—including how much of...
The Best AI Content Optimization Tools for 2025
Content optimization tools make writing and ranking top-quality content a whole lot easier. That goes double for the latest generation...
Google Says “Links Matter Less”—We Looked at 1,000,000 SERPs to See if It’s True
Google has said links are less important than they used to be, and most SEOs have come to accept that...
Enterprise SEO Platform Buying Guide
Onboarding an enterprise SEO platform can be a long and difficult process. Getting rid of a bad solution once it’s...
How to Build an SEO Topical Map (With Template)
An SEO topical map is the roadmap for your website’s content strategy. Its core function is to organize your website’s...
How to Do a Backlink Gap Analysis (With Template)
A backlink gap analysis is the process of finding great links your competitors have that you don’t. It involves evaluating...
How Do AI Content Detectors Work? Answers From a Data Scientist
There are tons of tools promising that they can tell AI content from human content, but until recently, I thought...
My Process for High-Quality, SEO-Friendly Articles
AI can write, but let’s be honest; it can also sound (dare I say) robotic. Without a clear process, AI-generated content...
35 Post-Event Survey Questions From Our Sold-Out Conference
In October 2024, we organized a sold-out, 500-person conference called Ahrefs Evolve in Singapore.We’ve already covered how we planned the...
How to Measure Brand Awareness in 2025 (AKA the Year of the Brand)
Brand awareness is one of the “fuzziest” growth channels. And when things get fuzzy, you need concrete ways to prove...
Bidding on Branded Terms Increases Clicks by 18.3%
Get the week's best marketing content We ran this study to find out if running paid ads cannibalize organic traffic...
I Reviewed the Best AI Image Generators for 2025
I tested the most popular AI image generators to discover their greatest strengths and weaknesses.At Ahrefs, we have a team...
100 Most Expensive Keywords for Google Ads in 2025
Article PerformanceData from AhrefsThe number of websites linking to this post.Get the week's best marketing content These are the 100...
Our 9 Best ChatGPT Alternatives for 2025 (So Far)
During my flat-sharing days, I had a housemate that would follow me room to room, chattering away for hours—even when...
10 Tactics We Used to Sell Out a 500-Person Conference
Last year, we ran Ahrefs Evolve: a sold-out, 2-day, 500-person conference at Pan Pacific Orchard in Singapore.I interviewed Shermin Lim,...
Why I Wouldn’t Start Affiliate Marketing in 2025 (And What I’d Do Instead)
Back in the day, I ran a couple of semi-successful affiliate websites. I even once ranked #1 for “best protein...
6 Takeaways From the Success of CarMats.co.uk
In May 2020, during the height of the COVID pandemic, Ash Young started an ecommerce store selling car mats in...
8 Websites Driving Insane Traffic Using… Calculators
Calculators are the unlikely tactic savvy website owners are using to drive hundreds of thousands (and sometimes millions) of clicks...
Steal 21+ Of Our Best SEO & Content Marketing Templates
It doesn’t matter whether you’re just starting out in SEO, or you’re decades-deep—these battle-tested content marketing templates will give you...
15 AI Content Creation Tools to Add to Your Tech Stack
We’re not exactly short on AI content creation tools as we head into 2025—in this list, you’ll see some ol’...
I Reviewed the Best AI Search Engines for 2025
I rigorously tested the most popular AI search engines to discover their strengths and weaknesses. I ran this test for two...
The Ultimate Guide That Cost $300k to Make
We recently concluded Ahrefs Evolve: a sold-out, 2-day, 500-person conference at Pan Pacific Orchard in Singapore.The Ahrefs team at EvolveIt...
7 Ways to Spy on Your Competitors’ Ads
You don’t have to be the next James Bond to start PPC spying—all you need is a license to Ahrefs.In...
Brand Monitoring: 3 Must-Track Areas for Success
But often, brand monitoring is more than just responding to comments that mention your brand—it’s about understanding customer sentiment and...
Estimate Your SEO Potential With This Free ChatGPT Bot
SEO potential is the measure of how much organic traffic you can generate through search engines like Google without a...
7 Free and Beginner-Friendly Small Business SEO Tools
SEO often sounds more complicated than it really is. As a small business owner, you can get started for free...
75 SEO Resources I (Probably) Can’t Live Without
I’ve worked in SEO for just over 12 years.In that time, I’ve built up a trusty vault of tried-and-tested SEO resources...
7 Examples of Great Branded Content
At first glance, branded content may seem worlds apart from the actual brand. But that’s because it’s not really about...
SEO for (Busy) Founders
If you’re a founder who knows that SEO matters, but doesn’t know where to start, check out this one-page primer.Thanks...
Is Your PPC Strategy Sabotaging Your SEO? 2.3M Keyword Study
We analyzed ~2.3 million keywords with ~4.99 million top ads to see how frequently businesses advertise on keywords where they...
How to Become a Thought Leader in Just 6 Incredibly Difficult Steps
I’m going to type the lamest thing I’ve ever typed and make 90% of you close the page right now....
9 Holiday Marketing Strategies for a Profitable Season This 2024
The holidays are coming up. What can you do to ensure you’re getting the most out of the season?Here are...
3 Best AI SEO Tools to Work Smarter, Not Harder
AI is eating the world, and it’s only been two years since the “ChatGPT moment.” Just a year ago, many...
How to Easily Land Local Links With Digital PR
Local newspapers will link to anything. Seriously.Did you run the numbers and find that people in their state pay more...
The 50 Fastest-Growing AI Companies
We analyzed the branded search growth of 3,000 software companies to discover the fastest-growing AI companies around.When we published our...
4 Marketing Things I’m Doing Differently
Ahrefs Evolve is a wrap. And my favorite memory? All the people I met at the event.In fact, I really loved...
The 50 Top Trending Tech Startups (Q4 2024)
We analyzed the branded search growth of 2,700 software companies to discover the hottest trending startups in tech.Here’s how we built...
I Analyzed 300K Keywords. Here’s What I Learned About AI Overviews
I analyzed 300K keywords to understand what triggers AI Overviews. The results were predictable in some ways and wholly surprising...
58 Affiliate Marketing Statistics for 2024
Get the week's best marketing content Are you looking for some juicy affiliate marketing statistics?Don’t worry—I’ve done the hard work...
58 Affiliate Marketing Statistics for 2024
Get the week's best marketing content Are you looking for some juicy affiliate marketing statistics?Don’t worry—I’ve done the hard work...
All the best things about Ahrefs Evolve 2024
Hey all, I’m Rebekah and I am your Chosen One to “do a blog post for Ahrefs Evolve 2024”.What does...
100 Trending Products & Things To Sell: October 2024
Get the week's best marketing content Here are the top 100 trending products right now, showing their growth in Google...
8 PR Report Examples & Templates to Bookmark for Inspiration
At its core, a PR report is about presenting the impact of your hard work.While day-to-day PR reports get into the...
How to Find Trending Keywords for SEO
One way in is to identify and rank for trending keywords before these big sites catch up and dominate the SERPs.Here’s...
How SEO Can Capture Demand You Create Elsewhere
Generating demand is about making people want stuff they had no desire to buy before encountering your marketing. Sometimes, it’s a...
The 50 Best Bootstrapped Backlink Builders in 2024
We analyzed the organic growth of 1,600 SaaS companies to discover the SEO strategies that work best in 2024.In this article,...
The 100 Most Searched People on Google in 2024
Get the week's best marketing content These are the 100 most searched people, along with their monthly search volumes.100 most...
11 Affiliate Marketers Share Genius Tips for 2024
I asked 11 affiliate marketers for their top affiliate marketing tips in 2024.Here are the tips they shared and how to...
12 Link Builders Share Strategies That Work in 2024
I asked 12 SEOs for the link building strategy that’s working best for them right now. Here are the tactics they...
100 Most Asked Questions on Google in 2024
These are the 100 most asked questions on Google, along with their monthly search volumes.100 most asked questions on Google...
6 Things You Can Do to Compete With Big Sites
Zillow, Trulia, Redfin. These names appear in almost every conversation about buying, selling, or renting property. This is not because...
8 SEO Hiring Managers Share Their #1 Interview Question
Are you frantically Googling “SEO interview questions” because you’ve got an upcoming interview like… tomorrow? If so, don’t panic—I’ve got...
Unpacking NerdWallet’s SEO: 10 Things I Discovered
Nobody needs SEO like NerdWallet.Their S-1 shows over 70% of traffic is unpaid. For a business that transforms knowledge-seeking into...
I Asked 12 SEOs To Share Their Favorite SEO Books
I asked 12 SEOs to share what’s on their bookshelves.Here’s what they said:Authors: Stephan Spencer, Eric Enge, Jessica StricchiolaFirst published: 6...
7 Examples of Search Intent Shift (+ How To Identify It)
Google’s search results aren’t set in stone—they’re always changing.But when there’s a major change in search intent for a keyword,...
I Got 129.7% More Traffic With Related Keywords
A few weeks ago, I optimized one of my blog posts for related keywords. Today, it gets an estimated 2,300...
What Marketers Need to Learn From Hunter S. Thompson
We’ve passed the high-water mark of content marketing—at least, content marketing in its current form.After thirteen years in content marketing,...
How to Build a Fandom by Talent-Scouting Great Content
At a time when anyone can create content, the real challenge—and opportunity—is in saying something new. I think content curation can...
Stop Overcomplicating Things. Entity SEO is Just SEO
“Entity SEO”.Sounds scary, doesn’t it? Not only does the word “entity” sound foreign, it feels like yet another thing to...
7 Strategies to Lower Cost-Per-Lead
SEO for personal injury law firms is notorious for how expensive and competitive it can be. Even with paid ads,...
The 25 Biggest Traffic Losers in SaaS
We analyzed the organic traffic growth of 1,600 SaaS companies to discover the SEO strategies that work best in 2024……and those...
How to Adapt to the New Era of Search
Last month, I bought a laser cutter. If you’ve been in my shoes, you know that one does not simply...
How to Market When Information is Dirt Cheap
Much of marketing today is built on the idea that education is enough. Provide a searcher with functional, half-decent information,...
How to Put a $ Value on Content
The formula for calculating ROI is so simple that I’ll share it right here, in the article introduction: ((Return from...
What Makes a Good Website? The Only 2 Things That Matter
Two things make a good website: content and functionality. Looks are nice to have but come last. Focus on these two areas...
So You’ve Been Asked To “Humanize” AI Content
Searches for “How to humanize AI content” have grown 943% over the last 12 months. More people are trying to “pass...
8 Strategies From Actual Travel Publishers and SEOs
SEO is critical in the travel industry. While most travelers might gain inspiration on TikTok, YouTube, or Instagram, they will...
5 Restaurant SEO Tips Backed by Diners & Data
The key to restaurant SEO is understanding that most people don’t search for specific restaurants. They search for the type...
Why Your Rankings Are in Flux
Search traffic isn’t just a metric — it’s a business model. Companies like HubSpot, Nerdwallet, and Zapier have built multimillion...
How to Become an SEO Conference Speaker
I asked 11 of SEO’s own headline acts to share their best advice for aspiring speakers.Here’s their personal roadmap for...
Crawl Me Maybe? How Website Crawlers Work
You might have heard of website crawling before — you may even have a vague idea of what it’s about...
How I Rank #1 on Google
SEO content is content optimized to rank high on search engines.I’ve created plenty of them in my career. In fact,...
Win the Client With Your Next SEO Proposal (+ Expert Tips and Template)
Want to win new business with your next SEO proposal? Let me show you how.In this article, I’ll explain what an...
SERP Tracking With Free Tools: A Beginner’s Toolkit
Looking for a more reliable way to check the SERPs without spending a dime?Each of these free tools allows you to...
Shallow Pockets? Try These 3 Truly Affordable SEO Services
In the United States, the median cost of SEO services is $1,501-$2,000 per month. This is according to our SEO...
What to Expect and How to Succeed
In-house SEO refers to the practice of managing and executing search engine optimization strategies using a company’s internal resources, rather...
Why Google Trusts Big Brands (But Not You)
As the web fills inexorably with AI slop, searchers and search engines are becoming more skeptical of content, brands, and...
SEO Reporting Dashboards (For 3 Different Types of Websites)
Creating an SEO reporting dashboard is often an easier way to share your SEO performance results than a text-heavy SEO...
What It Is, and How to Demonstrate It to Google
Keyword relevance is a key part of Google Search, including both organic and paid search results. It helps make sure...
Buyer Intent Keywords Convert Better. Here’s How to Find Them
Buyer intent keywords (or buyer keywords, high intent keywords) are search terms that suggest a user is ready to make...
10 Best Competitor Analysis Tools Under $300
Looking for a competitor analysis tool that does it all? Well, they’re a bit pricey. They can cost about $1000...
Enterprise SEO Challenges & Mistakes You Need To Overcome
Whether you are working in-house at an enterprise company or you’re an agency working with enterprise clients, you’ll find that...
SEO Automation Tools: My 10 Favorites to Boost Productivity
Can you automate all of these? No. It won’t end well so don’t even try. But you can automate some...
Can You Spot Google Updates with XmR Charts?
Website traffic data normally looks like this:Ups and downs, peaks and troughs.If we’re doing our job properly, we generally expect traffic...
